Old Trafford Stadium Concerts

Manchester, UK


Manchester United Football Club and Old Trafford Stadium



Industry/ Sector

Stadium Concerts


Event Management, Site Management, Technical Production

Stepping in as expert stadium concert consultants, we worked in collaboration with Manchester United Football Club at Old Trafford Stadium to deliver two show-stopping arena concerts in the 2018 season. 

Amberlie was the project manager for Old Trafford working with Loud Sound Events / AEG for The Rolling Stones’ ‘No Filter’ tour and SJM Concerts on Billy Joel’s performance and their respective 65,000 punters.

Our team developed the master checklist and schedule, strategic and operational concert management, including concert-only components such as promoter needs and planning, last-mile management, welfare, and extended medical provisions for both concerts.

Photography: Manchester Evening News, Always Live

“As an organisation, we strive to be outgoing, lively and full-hearted. With deep integrity and a great work ethic, we always strike the perfect balance between working hard and having a good time. “

–Lily Robins

Co Founder, Always Live

“Always Live are an absolute asset to the club during concerts and other events at the Etihad Stadium.

They came into the organisation midway through the project and within a matter of days had built the required relationships, both internally & externally, and in challenging environments, to centrally manage the project to completion and success.”

- Dan Schofield

Head Of Venue Operations, Manchester United

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